Everyone wants to be that popular house that is known for giving out the best candy!
The National Retail Federation estimates that shoppers will spend $2.7 billion on Halloween candy this year. Industry research has shown that, in 2015, online candy sales increased by 15 percent. People are realizing they can save time and money by skipping the store and purchasing from the comfort of their home. But will you buy the right candy?
As the preeminent Bulk candy dealer for over 10 years, CandyStore.com combed through sales data (2007-2016), looking in particular at the months leading up to Halloween to determine which type of candy is most popular in each state. Its analysis, presented here in the below lovely HTML5 interactive ninja-style map, shows just that:
Source: CandyStore.com.