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den fujita

Straws in McDonald’s Milkshakes in Japan Reportedly Mimic Breastfeeding

mds japan

You’ve heard plenty of times of the benefits of breastfeeding and apparently whoever created the straws that are given with McDonald’s milkshakes in Japan did too.

Mashable, citing RocketNews24 as its source, says McDonald’s Japan designed the straws to mimic the pace and experience of breastfeeding.

To support this claim, RocketNews24 points to a quote from McDonald’s Japan founder Den Fujita, who died in 2004.

“When humans drink something, the speed that produces the most delicious feeling is the speed at which babies nurse,” Fujita wrote in a book series called “Den Fujita’s Business Strategies 2: Overwhelming Business Strategies. “McDonald’s straws are designed so that when used with a shake, the speed will be the same as that of an infant drinking breast milk.”

McDonald’s Japan has not returned Mashable’s request for a comment so all we have to do now is plot a trip to Japan to check this claim out for ourselves!

ha!

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