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True Blood

‘This is Us’ Star Alexandra Breckenridge Shoots New Campaign as Palmer’s ‘Spoke-Belly’

“This is Us” star Alexandra Breckenridge, whose second child is due in December, embraces her role as the newest “spokes-belly” for Palmer’s Cocoa Butter Formula Enhanced Stretch Mark products during her advertising shoot on Thurs., Nov. 2, 2017, in Los Angeles. (Photo by Casey Rodgers/Invision for Palmer’s/AP Images)

While the popular NBC show This is Us ramps up for its second season, one of its stars Alexandra Breckenridge is also prepping for the birth of her second child, due February 2018.

Recently, Brecknridge started working as a brand ambassador for America’s No. 1 stretch mark brand in the U.S., Palmer, which has also reformulated their line to deliver even better results for smooth skin. New ads for the updated Massage Lotion for Stretch Marks, Massage Cream for Stretch Marks and Tummy Butter for Stretch Marks will feature Breckenridge.

Last week, the beautiful blonde who is also known for her roles on True Blood, The Walking Dead, and American Horror Story, had a photo shoot at a private LA residence for the campaign which will roll out beginning in February 2018 in print and digital properties, and on television and radio.

“As a longtime Palmer’s lover, I have trusted the brand’s products to keep my skin looking healthy and feeling amazing throughout my pregnancy journey,” said Breckenridge. “I’m so excited to share my pregnancy experience – and my belly – with the world through this partnership. Palmer’s has truly enhanced my natural ‘pregnancy glow’ and have allowed me to feel comfortable and confident.”

Photo by Casey Rodgers/Invision for Palmer’s/AP Images

While genetics, the amount of water you drink and other factors impact whether you get stretch marks while pregnant, certainly keeping the belly moisturized and massaging it with a salve that contain natural skin-loving ingredients like Cocoa Butter, Vitamin E and pure oils,  helps. Palmer’s products are free of mineral oil, parabens, phthalates, artificial dyes and are hypoallergenic and dermatologist tested, for healthy skin during pregnancy.

Photo by Casey Rodgers/Invision for Palmer’s/AP Images

 “The storied ad campaigns for our stretch mark range have become a true celebration of the confidence that comes along with the joy of pregnancy and we are thrilled that Alexandra Breckenridge is the latest star to share her journey with us,” said  Jennifer Leonard, E.T. Browne Senior Product Manager. “With the launch of our Palmer’s New Enhanced Stretch Mark Formulas this winter, this campaign will document the natural beauty of pregnancy and give an intimate glimpse of early motherhood with all of our fans.”

Breckenridge and her husband guitarist Casey Hooper married in September 2015 and welcomed their first child, son, Jack a year later on September 3, 2016. They announced this Summer in August 2017 that they were expecting their second kid!

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