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New England Patriots

Super Bowl Showdown: Gisele Bundchen versus the ATL Divas

new-england-patriots

The big game is tomorrow evening. Who are you rooting for? The 4x Super Bowl champions New England Patriots or the Atlanta Falcons. I know for certain our Bellyitch Bumpwatch alum Gisele Bundchen will be Team Patriots. After all, she is married to its longtime famed quarterback Tom Brady.

I’m not for certain, but I will take a guess that the scores of other celebs we’ve “bumpwatched” who live in the Atlanta area will be cheering for their home team.

Phaedra Parks, Kandi Burruss, Eudoxie Agnan, Ciara, Keshia Knight-Pulliam, Rasheeda and Tamara Braxton-Herbert all hail from the ATL.

If you’re looking for inspiration gear, check out the curated collections below:

 

Super Bowl: Let’s Talk What’s Hot and Trending with Ads

Guest Post

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With the big game one day away, the teams are focusing on their game plans and the advertisers are doing the same.  Although a Super Bowl ad is a yearly tradition for some companies, others save their entire ad budgets for the exposure.

Over the past 30 days, there have been more than 75,000 social posts related to Super Bowl Advertising, but 40,000 of those have been posted just in the past seven days, according to international social media analytics firm Talkwalker.

So, who’s leading the way in pre-game Super Bowl ad hype?  Over the past seven days, Snickers has been mentioned in relation to the Super Bowl 5,046 times, while Skittles comes in second at 4,444 and Mr. Clean 4,278.

Snickers is debuting what it is calling the first live Super Bowl commercial ever and the buzz around it has included more than 1.4 million YouTube views of the teaser. https://www.youtube.com/watch?v=7JTGJCMoLAE

In its Super Bowl ad debut, Mr. Clean has gotten a lot of buzz with its new take on cleaning, with this USA Today post claiming “Mr. Clean Gets a Little Dirty in New Ad” and garnering more than 28,000 likes.

https://www.facebook.com/permalink.php?id=13652355666&story_fbid=10154347805825667

One company that has received a lot of attention is Heinz – for choosing to not advertise in this year’s big game, but instead investing that $5 million plus that it would have spent on an ad in giving its employees the day off the Monday after the Super Bowl, using the hashtag #smunday, a campaign to make Super Bowl Monday a national holiday.  Heinz may be on to something, as Super Bowl Monday as a national holiday sounds like a good idea to many Americans and the hashtag has caught on with more than 2,800 social posts in the past seven days.

https://twitter.com/HeinzKetchup_US/

With multiple ads for multiple brands, Anheuser Busch is getting a lot of mentions – but is still only in fifth place among brands mentioned.  But this trailer for its ad for Budweiser, racked up 23,000 Facebook views.

https://www.facebook.com/permalink.php?id=52880441687&story_fbid=10154074446911688

In the last 24 hours, no company has been mentioned more than Skittles, with more than 3,000 posts in just the past day, featuring Seattle Seahawks star Marshawn Lynch taking the candy to Houston, Scotland.

https://www.facebook.com/permalink.php?id=84249551721&story_fbid=10154175173201722

Among the top hashtags trending over the past week, Skittles’ #TasteTheRainbow has realized an increase of more than 4,000 percent in the past week, while Intel’s #ExperienceMore has jumped 143 percent.

Trending brands related to the Super Bowl include Mr. Clean, up 931 percent in the past week, Ford Motor Company up 274 percent and Super Bowl participant The New England Patriots, up 256 percent.

Talkwalker (www.talkwalker.com) is one of the world’s leading social data intelligence companies. Its cutting edge technology provides actionable social media insights through real-time social listening and advanced social media analytics. Talkwalker helps marketers to prove the value of their social efforts and significantly enhances the speed and accuracy of business decision-making. Talkwalker’s state of the art social intelligence platform monitors and analyzes online conversations on social networks, news websites, blogs, forums and more, in over 187 languages. Its 1500 servers process posts from 150 million websites every day. Talkwalker’s unique social intelligence software was selected to become a Twitter Official Partner in 2014.

Bellyitch Bumpwatch Alums Married to Professional Athletes

talls and smalls
Kristin Cavallari‘s second pregnancy with her husband Chicago Bears quarterback Jay Cutler reminded us that many of our Bellyitch Bumpwatch alums are married and/or partners with professional athletes.

Like Cavallari, who is a shoe designer and TV host, Gisele Bundchen is also married to an NFL quarterback, New England Patriots quarterback Tom Brady.

quarterbacks
It’s always interesting to note the height difference with some pairs, like: Adrienne Bosh and her husband Miami Heat NBA player Chris Bosh, Nashville actress Hayden Panattiere  and her fiance Heavyweight boxing champ Wladimir Klitschko, and Savannah Brinson and Cleveland Cavaliers NBA player LeBron “King” James (in article header).

kerry and kim
Scandal‘s Kerry Washington keeps her relationship and marriage to hunky former NFL cornerback Nnamdi Asomugha secret but when spotted out, they both look adorbs together, as do Kim Zolciack-Biermann  and her husband Troy Biermann of the Atlanta Falcons. Though, the very gorgeous Biermanns are very public as can be seen up and down Kim’s Instagram page.

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And the “other” footballers (soccer) from across the ocean include Caroline Berg Eriksen and her husband Norwegian Premier League football player Lars-Kristian Eriksen, and the very fashionable and chic A-List couple Victoria Beckham and her retired football star spouse David Beckham. 

hockey wives

Representing the Hockey League are Hilary Duff  and her Canadian professional hockey player estranged hubby Mike Comerie  (whom she is currently divorcing from) and Carrie Underwood with her NHL Nashville Predators hubby  Mike Fisher.

shannon and evelyn
 Finally, Monica Brown  and her ex NBA star hubby Shannon Brown have one of the most endearing relationships and a wonderful blended family. Same with Evelyn Lozada and her hubby LA Dodgers Major League  baseball star hubby Carl Crawford.

Beautiful people all around!