These Moms Invented a Nursing Bra that takes Anxiety out of Public Breastfeeding (WIN $75 Gift Giveaway)


We’ve come a long way baby! As the cliche goes, necessity is the mother of invention and a group of Moms got together to create a practical solution for nursing women who don’t want to expose their skin while breastfeeding.

Maternity wear, in general, has evolved. No longer are pregnant women relegated to wear muumuus and overalls for their entire pregnancy. After baby, women who were fashionistas before becoming pregnant are no longer forced to stick with tent dresses until they get back down to her pre-pregnancy size. Our options are abundant.

What is still a bit of a challenge for many new moms is breastfeeding in public.  Part of the discomfort comes from the idea of having your side boob or tummy exposed while nursing, or having the baby pull down a nursing cover.

Thankfully, a group of inventive moms put their heads together and came up with a solution that is Undercover Mama nursing tanks. We’ve teamed up with Undercover Mama to share this fabu invention with you all.

nursing bra

The innovative strapless tanks, made of 80% cotton and 20% spandex,  clip onto any existing nursing bra or top a new mom has on,  allowing her to be  free to go out with baby without fear that a nursing break could be uncomfortable.

The Undercover mama nursing tank is a solution to the versatility that is needed for public nursing. No more fear of exposed skin!


This is not your mom’s nursing tank.

To use, simply attach to an existing nursing or sports bra or whatever nursing top you have on. The shirt alleviates the problem of having your sides show.

under cover how to


And they cater to all body types and look great on each one.


The Amazon.com reviews of the shirts are mainly positive. Reviewers report that the shirts are durable and top quality. They do not pill after several washes, maintain their shape and are not tattered after months of use, nursing moms who have reviewed the shirts have said.

We got a review version and we can co-sign as to the versatility and durability of the tops construction. It slipped on easily and our in-office reviewer said the top even alleviated the fear of muffin-top exposure in the back! ha!

The clips to latch on to an existing top or bra look stable and like they will endure the stress of time.

And we are loving the price point, starting at just $24.99 which is a virtual steal in this very crowded market where some items are overpriced and heavily marked up without reason. You get quality at a great price with these shirts.

Winning! (smile)

Stock up with a few shirts in a variety of colors. You can save money by purchasing a value bundle, a slimming tank that cinches your waist, or in a lace trim. Get them at Amazon.com.

Or…You can use a generous $75 gift certificate Undercover Mama is offering to be split among three Bellyitch reader to get their very own Undercover Mama Tank!

Enter here!


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