Target launched its brand new kids brand at at Pier 6 at Brooklyn Bridge Park on July 21, 2016 in Brooklyn Borough of New York City on Thursday, July 21 and a bunch of our Bellyitch Bumpwatch alums, including currently preggers Blake Lively were there.
The brand is called “Cat & Jack” and is meant to be trendier and cool, based on feedback the Minneapolis-based retailer collected from hundreds of kids about what they want to wear.
The band includes uniform pants and leggings are all made with trademarked Tough Cotton that Target says actually gets stronger as it’s washed. And all Cat & Jack pocket bags, girls’ denim and swimwear are made out of a recycled polyester called Repreve. Nice!
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photos: Getty for Target